Medicare supplement insurance is popular for a variety of reasons, but chiefly because it saves American seniors a decent amount of money every year. Today, a career in the insurance industry is a wise choice, particularly if you sell Medicare…
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Work Hard or Work Smart? Life Insurance Leads Can Be Found Anywhere.
Working hard does not necessarily mean working smart. If you have been in the insurance business for any length of time, you have likely learned there is an enormous difference between working hard and working smart – but that the…
When article marketing, try not to sound like you are selling something
You may think not selling something to a reader is almost impossible. It’s not, not if you do it the right way. You need to strive for informational, educational pieces that teach readers something they do not know or understand.…
Sell with passion, not aggression
If you have spent any time studying how to sell products online, whether miracle fruit juices or insurance policies, you have likely run across articles and blogs that suggest you need to be aggressive when selling. These sources claim that…
Trying to find leads on your own?
Trying to find leads on your own is a good experience, and it teaches you the hard way to market a product. It’s not that it does not work, because it does. Decades ago, the insurance business flourished on cold…
The Most Cost-Effective Marketing Route: Snail Mail Vs Internet Medicare Supplement Leads
Finding Medicare supplement leads can be as time-consuming or as simple as you make it. For a number of years, direct mail was the go-to method to generate Medicare supplement leads. Cards were mailed out to specific target areas, and…
Getting your message seen online: Part 6
What do you need to do to keep your end of the customer/insurance agent relationship going? If your message doesn’t contain a call to action like, “Click here for further information on term life insurance,” potential customers have nothing to…
Why choose to buy exclusive Medicare supplement leads?
Fair question. Exclusive leads are more expensive. But there is good reason for that. Exclusive leads give you far more control over and efficiency in your work because the contacts in them come only to you. Each lead has been…
Medicare supplement leads never grow on trees, but reliable lead generation companies can come close
If you’re in the insurance business, you know that leads never grow on trees. Cold calling and chasing relatives is deeply unpleasant and unproductive. Unlikely as it seems, you need a tree that can help you pinpoint leads. Benepath.net comes…
Medicare supplement leads are the key to the senior health industry
There are a number of insurance products senior Americans may find useful, but Medicare supplements are the best to sell. These prospects almost always want and need what you have to offer. Everyone needs health insurance — even more so…
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