The Greying of America, a transition period, began in 2000. Statistics show that the American population is aging. In 2000 there were 35 million Americans aged 65 and older, an increase of 12 percent from 1990. Close to one-half of…
The Greying of America, a transition period, began in 2000. Statistics show that the American population is aging. In 2000 there were 35 million Americans aged 65 and older, an increase of 12 percent from 1990. Close to one-half of…
Sourcing leads, in many ways a social endeavor, can be accomplished through many creative paths. Some insurance agents like cold calling and meeting potential customers to talk about insurance. There is no right way or wrong way to work leads,…
It is never too early to plan ahead for 2017 open enrollment and decide what changes need to be made in everyone’s health care coverage The annual open enrollment (AEP) for 2017 Medicare coverage begins in October 15 and ends…
Do not make the mistake of carrying out in-house telemarketing every day. Even the best agents can burn out. It is more sustainable and productive to have agents do in-house telemarketing for an hour or two each day. The Lead…
1. Appeal to a broad market needing insurance Let’s say you buy insurance leads from a lead generation company and you like how they work. You like the higher rate of conversions and the fact the leads are pre-qualified. It’s…
We’ve all heard that old saying, “You get what you pay for.” The moral of that homily is never more graphic when it comes to buying a cheap tool to build a project. It breaks down or just does not…
This is the perfect time to focus on your Medicare customers. The Medicare Annual Election Period is at hand. It can be confusing for your regular and potential clients to keep the various annual election periods (AEP) straight. For Medicare…
Even though you may be buying quality leads from a lead generation company, leads alone do not sell the product. The agent buying the leads is responsible for working those leads promptly, enthusiastically, and confidently. Quality leads only open the…
Insurance leads “are” your job. Work them like they are and expect success. Whether you are just starting out selling insurance or are an old hand at selling policies, you have likely tried the delicate art of cold calling. It…
So you know that you plan to be in business for a long time. You have that mapped out in your goals for the future, right? You have one of the greatest chances – ever – to market your insurance…