Exclusive Medicare supplement leads are worth every penny you spend on them. They are a critical part of your business as well, since America is aging, and you have a growing, captive market. However, you do not want to waste time trying to find your own leads or deal with a fly-by-night lead generation company who might skirt some legal and ethical issues. Gone are the days of trying to beat out every other agent within a 50 mile radius to sell Medicare supplements —- unless you like doing business that way.
Before you invest in exclusive Medicare supplement leads, there are some questions you need to ask the company you are planning on dealing with. Were the leads checked against the “No Not Call” list? Do they come in the territories you want? Do they come as set appointments? Are they pre-screened and qualified, so you know you are not wasting your time? Those are just some of the things you might want to ask; you can custom order exclusive Medicare care supplement needs, based on what you want. Won’t it be nice to talk to leads that need and want your products and are qualified to buy them?
With exclusive Medicare supplement leads, you do not share with any other agent. You have genuine exclusivity to serve your potential customer to the best of your ability. Leads that come pre-screened and pre-qualified increase not only your productivity, but enhance your financial bottom line. No more wasting time on dead end calls. Just sit down, open your email, check your leads, pick up the phone and call your prospective customers to discuss what they would like and answer questions. It doesn’t get any better than that.
To begin with, you might want to do just one geographic territory, so you don’t feel overwhelmed, but remember, you have the choice to take as many leads as you want, or keep it to a small handful a day so you have time to work them all. In short, you get to arrange times and appointments and contacts according to times that best suit you. It’s a smart way to do business and one that will expand your agency’s financial bottom line.
The post When marketing to seniors use only exclusive Medicare supplement leads first appeared on SEONewsWire.net.]]>Some insurance marketing companies lay claim to being insurance search engine optimization (SEO) gurus, but are they really? Usually not. There are very few SEO companies that can claim they have over 25 years of insurance experience. However, when you find such a company, this is the answer to your insurance marketing prayers.
One of the first things you should be told by an “expert” insurance SEO company is that your website needs to be created with conversion in mind and needs to be user friendly. That merely means is it easy to navigate, is the information on it easy to access, is it relevant information for users and are you easy to contact? While many think that insurance SEO in just about keyword placement, this is a myth. Insurance website optimization is not just about keywords, it is about optimizing the experience the user has when they visit your site.
At one time, websites thrived on inbound links. Then, Google said they were going to block paid links, link exchanges, website directories and any links about anything that had nothing to do with your insurance website. In other words, relevancy has become the watchword of the day. If it’s not relevant, and a quality link, it does not do you any good in your marketing and ranking attempts. Relevant, quality links are real links and thus valuable for your website.
This isn’t to say you can’t still get links from some website directories, because you can, they just need to be respected and well, relevant. For instance, Yahoo Directory or Joeaunt.com. Using insurance directories or resource guides helps to drive quality traffic to your site, because their content is relevant to your insurance website. The most important point here is that content driven links are highly valued. News releases, articles and blogs published within niche communities offer high quality links with long-term benefits.
One important thing to keep in mind is that your content, and any other activity, needs to be synced with LinkedIn, Twitter and Facebook, and Google +. Today, social media is the driving force behind insurance website marketing. The more active your insurance agency, the better it looks to followers and the search engines.
If you want to be rock stars, find an insurance SEO company with experience in the insurance industry. Your insurance website and all other optimization techniques will be highly relevant, because they have the experience to market insurance websites.
Ready to Quote is an insurance marketing company, ReadytoQuote.com. ReadytoQuote.com specializes in marketing insurance websites online. Learn more at ReadytoQuote.com.
The post How Insurance Search Engine Optimization Affects a Website first appeared on SEONewsWire.net.]]>“A holiday gift with monetary value needs to be added to the insurance policy in case of a catastrophic event,” said Lee Rogers of the Florida Insurance Group. “People often overlook the valuables they bring into the home.”
That means new jewelry, new electronics or artwork all need to be catalogued and added to the insurance policy. Rogers recommends keeping the receipts for newly purchased items to help keep track of the values. He also suggests adding heirloom items that grandma may have given out as everyone gathered at her house during the holidays.
“If grandma gave you grandpa’s cufflinks or a valuable old watch, those things can be significant and you will want to add them to the policy,” Rogers said. “Sometimes it doesn’t seem like much, but added together heirloom jewelry and artwork can have tangible value.”
A wider variety of catastrophes can threaten the electronics in the home. A fire or flood can create havoc, but an electrical storm can do major damage, too. “High-end electronics often get overlooked when updating insurance policies,” Rogers said. “People put a projector up in the ceiling that drops down to create a movie theatre in the family’s ‘man cave.’ Those are cool to have, but it is smart to get it insured, too.”
It is important to remember to adjust the policy as soon as the gifts are brought home to make sure coverage is sufficient, Rogers said.
To learn more, call 1.888.525.2210 or visit http://www.floridainsurance.com.
The post Valuable Holiday Gifts Often Require Homeowners Insurance Policy Adjustment first appeared on SEONewsWire.net.]]>“Before a disaster strikes is the time to research your policy, update your home inventory, and review your plan with the family should a bad storm pass over the area,” said Lee Rogers of the Florida Insurance Group.
Homeowners should also know what their policy covers for wind, water, and flood damage. Wind damage is covered in standard policies, and some water damage is covered. Flood insurance, which is separate, is needed for rising waters, water that could come through a home’s foundation, and even backed-up sewers. Otherwise, without flood insurance a homeowner could be liable for the damage out of their financial reserves.
“The good news is that if you are not in a flood zone, you can get flood insurance for super affordable rates,” said Rogers. “Homeowners need to call us before a named storm enters nearby waters to modify their policy. We cannot change coverage when a storm is approaching.”
Hurricane policies should also include monies for needing to replace property, make alternate living arrangements, and get much-needed repairs after a serious storm. In Orlando, the Florida Insurance Group has helped homeowners for more than 20 years get a policy that gives them peace of mind. They shop more than 20 Orlando home insurance companies to make sure their clients get the best policy for their money. To learn more call 1.888.525.2210 or visit http://www.floridainsurance.com
Milla Tawnie writes for Orlando auto insurance and Orlando home insurance agency, the Florida Insurance Group. To learn more or to get auto and home insurance quotes, visit FloridaInsurance.com.
The post As Late Summer Approaches, Make Sure Your Hurricane Deductible is Affordable first appeared on SEONewsWire.net.]]>If your website is not functioning as well as you think it should be, perhaps it is time to take a hard look at what needs to be done to make it more successful. You want to convert those browsers to buyers. The only way to do that is to ensure that you have the right things going on with your site. In other words, you need the right insurance search engine optimization (SEO) – search engine optimization that works for you and brings you business.
Working with SEO is sort of like building that better mousetrap. Everyone needs this kind of service and yet some still think they can do things on their own. Unfortunately, those without the experience to do SEO the right way will find their website buried deeply on page six or worse of Google’s website rankings. Not the best thing for your business.
You want and need people to know who you are, know about your business and find it on the Internet. You want them to interact with you, buy from you and talk to you and ask questions. The more interactive you are with your customers, the more they will remember you, which will mean business later on. You cannot accomplish this if your website does not rank well. Few people will go beyond page one of Google’s rankings to find what they want. Therefore, you want to be on page one. It is that simple, but complex at the same time.
The mostly simple part is that you need to expand what you offer on your website to include the latest and most interactive widgets and gadgets used in the 21st century to connect with the billions of people online. You need the social media, the blogs, the Twitter account and other things like an instant insurance quote function. People demand more online today than they ever have before. If you do not give it to them, they will go someplace else.
People want insurance information fast and they want it yesterday, so if you have the ability to offer them quotes yesterday, you have just given them something they really wanted and they will remember that when they choose to buy. You need to find a search engine optimization company that will be your partner in the success of your business; one with insurance marketing experience of their own. They know your business, because they do it every day.
Ready to Quote is an insurance marketing company, specializing in marketing insurance websites online. Learn more at ReadytoQuote.com.
The post Smart Insurance Marketing Brings Customers first appeared on SEONewsWire.net.]]>Realizing that one’s car has been stolen or is a total loss following a collision can be devastating on its own.
“What can be even more disheartening is when it is learned that more is owed to the lender on the vehicle than what insurance will provide as reimbursement,” said Lee Rogers of Florida Insurance in Orlando. “There is where car gap insurance can come in handy.”
What is Car Gap Insurance?
Car gap insurance is one of the many “extras” in automobile insurance that is not required by the state. As the name implies, cap gap insurance covers the difference between what standard insurance will pay when an automobile is lost or damaged beyond repair, and what is owed to the lender.
This type of insurance coverage is typically most beneficial for those leasing vehicles, those who have put down a low down payment when buying a car and for those with vehicles that have particularly high depreciation rates.
Here’s a hypothetical situation for how car gap insurance would come in handy. Say a new car is purchased for $30,000 and then 12 months later is totaled in an accident. Due to depreciation, traditional insurance says the vehicle is only worth $23,000. Depending what the down payment was, the purchaser could find themselves on the hook for several thousand dollars unless they have car gap insurance.
“Depreciation of a new vehicle is particularly important to keep in mind when considering insurance coverage,” Rogers said. “Most new vehicles lose up to 20 percent of their value 12 months after being driven off the lot.”
It is always better to purchase gap insurance sooner than later, but many car insurance companies allow policyholders to purchase gap coverage in the months following the purchase of a new vehicle.
There can be a cap on the amount of coverage that insurance companies will pay out in gap coverage.
The cost of gap coverage depends on the particular insurance provider but some calculate it as a single-digit percentage of a given premium.
Car gap insurance cannot only bring peace of a mind to a policy-holder but it can save thousands in out-of-pocket costs should a vehicle be totaled or stolen.
To learn more call 1.888.525.2210 visit http://www.floridainsurance.com
The post Car Gap Insurance Can Bring Big Savings Advises Florida Insurance first appeared on SEONewsWire.net.]]>When shopping for home insurance, owners will want to look not only for affordable prices, but also companies that provide excellent customer service. Agents should be available when you need them most. Natural disasters and accidents, unfortunately, do not always occur during regular business hours. A good agent will be understanding and helpful when a family loses their home and all of their posessions in the middle of the night.
It is better to call a home insurance agent as soon as possible, especially for those who live in Florida. Agents cannot sell insurance when a hurricane is near the state, so homeowners must have policies in place beforehand to protect them from damage related to the storm.
If an owner already has a current home policy, compare those coverages and what they provide should one of the most frequent claims happen in their home. Call an Orlando home insurance agent to see how to get better coverage. If an owner already has a wind mitigation inspection filled out, this will equal cost and time savings when shopping around.
It is just as important to pick a company that has the financial backing and stability to service customers year after year, no matter what storm or calamity might come through the Orlando area. It is very important to look at their reinsurance. Reinsurance is insurance for insurance companies and shows how they would be able to pay claims should multiple hurricanes occur.
“We have been in business for more than 20 years in Orlando and know it is a good idea to review your policy to ensure it is up-to-date for what is happening in the area,” said Lee Rogers of www.floridainsurance.com. “It only takes a few minutes to see what opportunities there are to get more adequate coverage and save you money.”
To learn more call 1.888.525.2210 visit http://www.floridainsurance.com
The post Consumers Can Protect Themselves from the Top Five Homeowner Insurance Claims in Orlando first appeared on SEONewsWire.net.]]>Many homeowners need to take a look at their policies when they decide to rent out their home. A homeowner’s policy must be converted to a landlord policy to cover the basic damage that could happen with renters. Separately, tenants should get renter’s insurance to safeguard personal belongings.
It is best to speak with a knowledgeable Orlando home insurance agent about the coverage choices that are available. Deductibles will most likely be modified and coverage limits will come into play too. Landlord policies can cover just one home, or if more investment real estate is purchased, policies can be created for insuring two or more condos, homes, or duplexes.
“The biggest factor you’ll want to consider is what you want your policy to do for you should a claim happen,” said Lee Rogers of www.floridainsurance.com.
Landlords can choose from named peril policies that will cover specific, major losses such as fire, explosion, or wind. Or a comprehensive policy can cover all types of accidental losses, unless excluded from the policy. Optional coverage can also compensate for liability, detached structures, theft, loss of rent, personal property, vandalism, and malicious mischief.
“And when it comes to settling a claim, you’ll want to know ahead of time how you will receive the monies to take care of any issue,” Rogers said.
An actual cash settlement will pay for the current value of the property, which equals the replacement cost minus depreciation costs. This type of policy will have lower premiums but could also leave a landlord paying some money out of pocket. Conversely, the replacement cost method pays the amount needed to replace the property with a new one of like kind and quality. This type will have higher premiums, but gives better peace of mind that a landlord will receive adequate monies when a claim is made. Both are subject to deductibles and coverage limits.
“Some companies offer big discounts for higher deductibles, and a landlord can qualify for other discounts depending on how the home is built,” Rogers stated. “It is smart to find an agent that will review your policy every year, as changes can happen when a landlord makes improvements or changes happen in the housing market.”
To learn more call 1.888.525.2210 visit http://www.floridainsurance.com
The post Landlords Benefit from Yearly Insurance Review first appeared on SEONewsWire.net.]]>First, when a home is sold, depending on what property is bought or rented next can make a big difference. As a consumer, you will want to find an agent that can go over the premium differences in square footage, location, construction style and age of the property, and what personal property will be transferred to the new residence.
Then, when retiring, consumers can save on auto insurance since without the daily commute to work, an individual is reclassified as less of a liability. When someone is at home more of the day, it also presents less risk and thus home insurance policies can come down too.
“Every year it’s good to check in with you agent to ensure that your deductibles are adequate and your premium is affordable,” said Lee Rogers of www.floridainsurance.com, who specializes in Orlando home and automobile insurance. “We’ll also inquire about any life events that can lessen your payments.”
And when kids go to college without taking a car, be sure to remove them from an umbrella policy or parents will be paying for something that’s not being used. This can save a policyholder quite a bit of money since teenage drivers and their vehicles are more of a risk.
“We’ve been in business for more than 18 years and know people are busy with their careers and lives,” said Rogers. “It takes only a few minutes to review your status and see what opportunities there are to save you money.”
To learn more call 1.888.525.2210 visit http://www.floridainsurance.com
The post Big Life Changes Call for Insurance Adjustments first appeared on SEONewsWire.net.]]>Orlando, Fla. – Major travel publishers have announced their top cities to travel to in 2011. When traveling, drivers will want to make sure they have reviewed their automobile insurance before they visit these top cities.
Liability coverage protects a driver if they are held responsible for an accident that causes injury or loss to others. Florida law mandates personal injury protection, so this type of coverage and an additional $10,000 of property damage is a must should a driver cause an accident.
Medical coverage pays hospital and medical bills for the driver and any passengers in the vehicle. Uninsured motorist coverage is also encouraged and, lastly, collision/comprehensive coverage pays for the vehicle damage due to accident, theft, vandalism or fire.
“Drivers should enjoy these great cities and landscapes that the U.S. has to offer, and review their automobile insurance before they go,” said Lee Rogers of www.floridainsurance.com. “It is best to purchase more insurance than required to properly insure your family, assets, and future earnings.”
The top 2011 cities include the day drive of Atlanta and Savannah, and go further west to New Orleans and Austin. Frommers and Lonely Planet staffs also agree that weeklong drives are a great way to see the U.S. and recommend Southern Utah with the breathtaking Bryce Canyon and Zion Parks as a natural wonder with dazzling rock formations and scenic views. Denver, the Grand Canyon, Northern California and Palm Springs round out the top western-U.S. picks. New York City takes the number one spot by both publishers. This year is the 10th anniversary of the September 11 attacks, and the September 11 Memorial is scheduled to open with lots of crowds and dedications. And the High Line, a former abandoned railway track, is now a popular park and will debut this spring.
Floridainsurance.com has helped travelers and drivers for more than 20 years. Their online quoting system is a fast and easy way to ensure drivers have the coverage needed for a fun excursion in the future.
To learn more call 1.888.525.2210 visit http://www.floridainsurance.com
The post Top US Cities for Travel in 2011 first appeared on SEONewsWire.net.]]>