Unless a lead generation company offers real-time leads and means it, leads are never 24-hours old or less. This is a physical impossibility due to the fact that it takes detailed work to get the leads off the internet, gather them, classify them, upload them to a spreadsheet, package them and then market them. The truth is that 80 to 95 percent of the leads sold online to insurance agents and other marketers are older than 24 hours.<\/p>\n
It never pays to just look up a lead generation company, glance through their website and decide you want to spend money on their leads. Do what you tell your own customers: \u201cRead the fine print.\u201d You may find out many things that do not work for you with that particular lead generation company. For example, the fine print might say they do not replace dud leads. That means you could possibly be out-of-pocket (more…)<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":" Unless a lead generation company offers real-time leads and means it, leads are never 24-hours old or less. This is a physical impossibility due to the fact that it takes detailed work to get the leads off the internet, gather…<\/span><\/p>\n