Not all insurance leads are created equal. Knowing how to spot the differences can be the key to saving time and money.<\/p>\n
About the only way to build a truly successful insurance agency is to convert a continuous stream of leads into customers. Expanding business, and doing it in a cost-effective and efficient manner, is a top priority in an environment where cold calling and chasing relatives is no longer sufficient.<\/p>\n
There are a number of ways to source leads, but which are the good, bad and ugly? Where does one go to buy leads that, if worked diligently, do convert?<\/p>\n
The main way to ensure that leads are solid and won\u2019t amount to merely chasing people that six other agents have already called is to buy them from an industry leader in lead generation, such as benepath.net. Working with a trusted source eliminates bad leads, recycled leads and fake leads.<\/p>\n