The biggest myth in the lead generation industry is that good leads sell themselves. That is not the case, even the best leads do not convert into customers on their own.<\/p>\n
\u201cIt\u2019s a rare occurrence when a health insurance lead converts from a lead without any contact from an agent,\u201d says Clelland Green, RHU, CEO of benepath.net. \u201cIt has happened, but not often. Leads are just that, leads, an indication of someone interested in buying insurance. If there is no follow up by the agent receiving the lead, it dies and so does the potential for a sale,\u201d<\/p>\n
Even if an insurance agent has solid gold health insurance leads, they must be worked. The agent receiving the lead is the prime catalyst in persuading a lead to convert and buy a policy. The interesting fact about generated leads is that even great ones become aged after 48 hours and may lose interest without (more…)<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":" The biggest myth in the lead generation industry is that good leads sell themselves. That is not the case, even the best leads do not convert into customers on their own. \u201cIt\u2019s a rare occurrence when a health insurance lead…<\/span><\/p>\n