Not a lot of people understand what insurance does for them or the lingo or even what would best suit their needs.<\/p>\n
You know from running an insurance agency that many people do not understand insurance, what it does for them, what it includes and excludes and really, why they need it. They may understand it protects their health to a certain extent, but they do not think they can afford it. The truth of the matter is they cannot afford to not have insurance. That is where you and your insurance website come in. Insurance marketing involves customer\u2019s education.<\/p>\n
However, to educate your customers and potential customers, you need to draw them to your website and be able to convert them to policy buyers. To draw in visitors and give them what they want, ideally you should have an active\/interactive blog, a site map, a frequently asked questions section and fresh articles (more…)<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":" Not a lot of people understand what insurance does for them or the lingo or even what would best suit their needs. You know from running an insurance agency that many people do not understand insurance, what it does for…<\/span><\/p>\n