Timing is everything when it comes to marketing a product, and that is especially applicable for the insurance industry. Marketing Medicare to a 20 year old just does not work as well as marketing to those a few years short of 65-year-old, and for them you are often marketing Medicare supplements to, well, supplement the holes in the original Medicare insurance.

Know your product. Know when to market it. Know who to market it to, and your agency is bound to attract customers in large numbers.

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