If you want a virtually guaranteed financial lifeline as you build your agency, consider Medicare supplement leads. By investing in Medicare supplement leads, you can prepare to make a lot of sales — if you work them carefully and with vigor. With them, you can build a customer base that will follow you into the future (and into renewal time).
Not every insurance product you may carry is appealing or sells well. People will spend money on insurance when they see a clear need to do so, and, until then, they typically wait. Many believe certain policies are not necessary “for now”. Medicare is different; it is an automatic policy for which Americans are eligible at age 65. All Americans over 65 need the health insurance, and they need the Medigap policies that come with it.
It is important to educate seniors about Medicare and Medigap, both for their sakes and for the health of your agency. The health insurance market is changing rapidly, and the variety of options can be confusing. Many just want insurance that “works”: a policy of reasonable price that provides for health needs without complex jargon, time-consuming details or frustrating fine print. No one seems to have the time to spend to hunt for health insurance.
In short, an insurance agent who guides and educates seniors simply and fully can sell Medicare supplement policies with extraordinary success.
So, treat your insurance agency like the business that it is. A business should pay you for your time. Take time every day to work on your Medicare supplement leads. It takes time and effort to build a clientele. If you think strategically and develop your sales specialities, you will be able to make determinations immediately based on the returns of your investment. Some areas will quickly become mainstays, and others will need more cultivation to succeed. Work hard now to reap the rewards in the future.
While you work the phones, keep track of your financial goals. They give you something towards which to work, and they keep your focus razor-sharp. Know where you are going. Work to get there.